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HubSpot scores 82 out of 100 on the Agent Readiness Index
HubSpot reaches level 3, Connectable. Discoverability is the strongest area at 98 out of 100. Policy and governance is the weakest at 56.
HubSpot was scanned on October 3, 2026. Its score is 82 out of 100, level 3, Connectable. An agent can connect through an MCP server or a public API program. To reach level 4, Trusted: Let customers authorize agents: OAuth with PKCE, a registration path and documented delegate controls.
Website: hubspot.com
Score by area
| Area | Score | What it asks |
|---|---|---|
| Discoverability | 98 out of 100, worth 15 points | Can an agent find and read your pages? |
| Protocol access | 84 out of 100, worth 20 points | Can an agent connect to you through MCP or an API? |
| Identity and delegation | 70 out of 100, worth 20 points | Can a customer give an agent limited access without sharing a password? |
| Web experience | 96 out of 100, worth 15 points | Does your site work when an agent uses it? |
| Voice and IVR | Not measured yet | What happens when an agent calls your phone line? |
| Policy and governance | 56 out of 100, worth 10 points | Do your terms allow agents that act for customers? |
What is holding HubSpot back
- Passkeys at sign in, 4 points lost. No passkey signal was found on the sign in page or in the published pages read. A prompt that starts only after a person types is not visible to the scan. Fix: Offer passkeys with conditional UI on the sign in page and for step up approvals.
- Documented delegate and data sharing controls, 4 points lost. No public page on delegate access or connected app controls was found. Fix: Publish a help page on delegate access and add a connected apps screen where customers revoke access.
- Browser tools exposed to agents, 3 points lost. The sign in and home pages register no browser tools for agents. Fix: Register tools for safe tasks such as location search and price lookup with navigator.modelContext.
- High assurance authorization profile, 3 points lost. No high assurance authorization features were found. Fix: Support PAR with DPoP or mutual TLS, and rich authorization requests for payments and account changes.
What already works
- MCP server
- OAuth and OpenID metadata
- PKCE and client registration
How HubSpot compares
The average score for software is 61.4 out of 100 across 124 organizations. The average across all 1,421 scored organizations is 42.2 out of 100.
Similar organizations
- Outreach, 83 out of 100
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- Atlassian, 81 out of 100