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Ethos scores 71 out of 100 on the Agent Readiness Index
Ethos reaches level 2, Legible. Policy and governance is the strongest area at 94 out of 100. Protocol access is the weakest at 0.
Ethos was scanned on November 12, 2026. Its score is 71 out of 100, level 2, Legible. An agent can read and cite your content. To reach level 3, Connectable: Offer a programmatic path: a live MCP server, a data sharing program with OAuth metadata, or a verified Poppy file.
Website: ethos.com
Score by area
| Area | Score | What it asks |
|---|---|---|
| Discoverability | 93 out of 100, worth 22 points | Can an agent find and read your pages? |
| Protocol access | 0 out of 100, worth 14 points | Can an agent connect to you through MCP or an API? |
| Identity and delegation | 19 out of 100, worth 12 points | Can a customer give an agent limited access without sharing a password? |
| Web experience | 89 out of 100, worth 20 points | Does your site work when an agent uses it? |
| Voice and IVR | Not measured yet | What happens when an agent calls your phone line? |
| Policy and governance | 94 out of 100, worth 6 points | Do your terms allow agents that act for customers? |
| Marketing readiness | 56 out of 100, worth 18 points | Can an agent see what you sell, and buy or book it? |
What is holding Ethos back
- MCP server, 8.1 points lost. No MCP server, server card or registry entry was found for this organization. Fix: Publish a remote MCP server with OAuth. Start with read only tools such as account status, orders or location search, and publish a server card at /.well known/mcp/server card.
- Developer and data sharing program, 3.8 points lost. No developer portal or data sharing program was found on public pages. Fix: Document the program, the standard in use for example FDX in US banking, the supported partners and a sandbox.
- OAuth and OpenID metadata, 3.5 points lost. No OAuth or OpenID metadata was found on the 5 hosts that answered. 11 other hosts did not answer the scanner and could not be checked. Agents cannot discover where to send a customer to approve access. Fix: Publish /.well known/oauth authorization server and /.well known/oauth protected resource for the customer facing APIs.
- An agent can start becoming a customer, 3.4 points lost. Get a quote: “Check my price” is a button that runs a script, not a link an agent can follow. Fix: Make the call to action a plain link on the home page, keep the form behind it on a page an agent can load, label every field, and keep bot checks off the first step.
What already works
- Sign in page loads for a declared agent in a browser
- Terms on automated access
- ChatGPT names what you sell
How Ethos compares
The average score for insurance is 53.9 out of 100 across 121 organizations. The average across all 2,353 scored organizations is 44.2 out of 100.
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